Award-winning, US-based illustrator Yifan Wu’s captivating work is characterised by her approach to rich storytelling. Through smart application of metaphors and analogies, Yifan creates highly conceptual and beautifully rendered scenes, influenced by her love for the power of editorial art. Her illustrations often possess an ethereal and dream-like quality, enhanced through the use of a lustrous and vibrant colour palette, so that there is a compelling touch of imagination and fiction throughout all of her work.
Clients include The New York Times, The Washington Post, The Wall Street Journal, The Economist, Politico, Financial Times, Harvard Law Bulletin, Harvard Business Review, Buzzfeed, NPR, Asian Society, TED, and The New Yorker.